Big, bold, and bubble-blowin’ ready — one piece of Hubba Bubba Max Outrageous Original is a super-charged blast of classic gum fun! Launched by Wrigley in 1979, Hubba Bubba Max took the original flavor you know and love and cranked it up with an extra-thick piece and an even juicier burst of that sweet, bubblegum flavor. It’s soft, chewy, and made for maximum bubble action. Just one piece, and you’re in for outrageously awesome, over-the-top bubble-blowing bliss!